24/7 FORMATS

JUAN® WEST

JUAN® West- Tocando Lo Que Le Gusta™

JUAN was created in 2008 by Santos Latin Media as a Spanish Adult Hits format that specializes in music and good times.

Juan – West features a dynamic mix of regional Mexican music, including banda, norteño, ranchera, and mariachi, tailored for listeners who connect deeply with traditional Mexican culture. This format often includes interactive segments like call-ins, dedications, and live shoutouts, fostering a strong sense of community. Juan East also emphasizes local and national news, family-friendly content, and promotions that resonate with culturally rooted audiences, appealing to a broad demographic across generations.

Your market determines what JUAN will play on your station.

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Juan® West?

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DETAILS

Primary Format

Spanish Adult Hits — Regional Mexican or Tropical Focus

Availability

24/7 – Fully Programmed & Turnkey

Target Demo

Adults 25-54 (Core: 35-49)

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Featured Artists

Grupo Firme, Christian Nodal, Banda MS, Calibre 50, Los Tigres del Norte, Julión Álvarez, Carín León, and más.